Maui County Bill 9, signed into law in 2023, represents the most significant shift in short-term rental (STR) regulation the island has seen in decades. The law was designed to address the housing shortage by converting investor-held vacation rental units back …
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For the past decade, the dominant Maui real estate investment thesis was straightforward: buy a condo, list it on Airbnb, generate short-term rental income that covers carrying costs and then some, and hold a trophy asset that appreciates over time. That thesis worked …
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